Lana Shoultz
Vice President of Integrated Marketing, North America, BioHorizons
Lana is Vice President of Integrated Marketing, North America, where she leads the strategy and execution of initiatives designed to drive growth, strengthen brand leadership, and deliver meaningful clinical and business value to customers. Since joining BioHorizons in 2008, Lana has supported the company’s education and practice development initiatives, bringing institutional knowledge and a proven ability to connect innovation, education, and customer experience. She oversees integrated marketing across brand, campaigns, education, and engagement throughout North America. Lana is a summa cum laude graduate of The University of Alabama, holding a Bachelor of Arts in Public Relations and Business Administration and a Master of Higher Education Administration.